Monday, 12 February 2007

The web still needs news editors

The growth of user generated content and socially driven news sites where users dictate the popular stories are numerous, but one ingredient remains essential.

Experienced editorial decisions about what is news will always be necessary. News providers on local and national levels will still be the gatekeepers, enhanced by the investigative blogger or dedicated and knowledgeable local citizen journalist.

These editors in turn gain feedback from what audiences of their own networks and the news aggregators find interesting and the cycle of quality news and more populist tabloid stories will happily continue.

Editors still have a very important function and that role will only increase in importance. They will be like a bartender at your favourite bar. People will go to them expecting the best information and as long as that information remains quality, those readers will continue to return.

Quote by: Jason Pontin; from:

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